Jewish Federation & Foundation of Northeast Florida
As the Marketing Assistant at the Jewish Federation & Foundation of Northeast Florida, I specialize in multicultural marketing strategies, driving our online presence through a lens of diversity and inclusion. Leveraging platforms such as WordPress, Classy, Constant Contact, and Asana, I contribute to website creation and maintenance, craft engaging email content, and schedule social media posts that resonate with our diverse community. From celebrating cultural milestones to highlighting inclusive initiatives, I ensure our messaging reflects the richness of our multicultural audience. Additionally, I support the Annual Campaign, represent the organization at events, and cultivate relationships with clients and donors across various cultural backgrounds. Proactively addressing challenges, I implement crisis management strategies to ensure timely and culturally sensitive responses.
Content Creation.
I utilize my creativity and graphic design expertise to produce captivating Instagram content by blending adherence to brand guidelines with my unique flair, ensuring each post aligns with our organization's mission while standing out with originality. By infusing creativity within the parameters of our brand identity, I aim to engage our diverse audience and showcase our mission while still fostering a sense of community on our social media platforms.
Event Promotion.
I create visually engaging flyers for our upcoming events. By blending creativity with strategic messaging, I ensure each flyer effectively promotes the diverse range of organizations we work with and inclusive initiatives we create, contributing to increased engagement and participation within our community.
Impact Posts.
I spearhead our Impact Posts initiative on Instagram, showcasing the transformative power of our donors' contributions. With a keen eye for storytelling and visual communication, I craft compelling posts that highlight the tangible difference our donors' support makes in both our local and global Jewish communities. Through spotlighting projects and programs, I aim to inspire our audience and foster a deeper connection to our mission. Through these impactful posts, we celebrate the meaningful impact of every donation, driving engagement and gratitude within our community.
Crisis Management.
I am entrusted with the critical task of managing our organization's social media presence during times of crisis. With a strategic approach and a commitment to transparency, I craft timely and empathetic posts that address challenges head-on while maintaining trust and confidence within our community. Leveraging platforms such as Facebook, Linkedin, and Instagram, I communicate effectively, providing updates, reassurance, and guidance when it's needed most. Through proactive crisis management strategies, I ensure that our organization remains resilient and responsive in the face of adversity, fostering a sense of unity and support among our community.
Email Campaigns.
One of my focuses lies in creating captivating email campaigns that showcase our weekly events. With a keen eye for detail and a deep understanding of our community's interests, I tailor each email to effectively communicate the significance and excitement surrounding our upcoming activities. By crafting engaging content and utilizing strategic design elements, I ensure that our emails not only inform but also inspire our diverse audience to participate in our cultural celebrations and inclusive initiatives.
